Category: Feature

  • Third Day at the Therapy Agency

    Third Day at the Therapy Agency

    Today I have begun some market research about how to improve the work environment within the ‘Top 100 companies to work for’. The recent awards given by the Times newspaper, shows the best companies to work for within the UK in 2010. By contacting these companies we will be researching whether these companies have gained this award by providing complimentary therapy for their employees. If they have it will be interesting to find out how often they provide massages and how many employees participate. 

    So I have spent my time searching the internet for contact details for the ‘Top 100 companies to work for’ in 2010. Soon, I will be able to call and email the companies to carry out the research, and analyse their responses. 

    Found this article you may find interesting to read:

    Rising stress doesn’t mean rising pound

    With rising levels of stress being seen in the workplace, massage is becoming an important factor in diminishing it. Over the years, companies have undergone research into whether the benefits of massage would make it a necessity rather than a luxury and the answer is yes. 

    Research undergone by the CBI in 2001, has proved that on average, stress in employees is the cause “for around 70% of all sick leave in the UK, loosing on average 7.8 days per employee and costing more than £600 per employee per year.” And these figures are forever rising. In 2008, the House of Commons undertook research into stress and from their figures found that between the years of 2004 to 2007 stress levels had risen by 10%. To nip this problem in the bud, they immediately introduced a stress management policy where massage therapies were being offered among a range of other stress related treatments. 

    However, with the credit crunch digging its heels in to our purses should money be spent on these ‘luxuries’? In 2008, Sainsbury’s Mental Health Centre set out to display how stress related problems were affecting companies’ expenses. Their figures showed that it was costing £26billion per year due to absenteeism and sick pay. 

    Now is the time to initiate massage treatments into your business’s regime. It’s proven not online to relieve various muscular problems such as bad backs, but also reduce stress, and therefore sick leave. What’s more, is that massage can actually relieve other conditions ranging from arthritis to gastrointestinal problems, another name for stomach infections, which also lead to sick leave. 

    Occupations suffering from the most stress are those that work in I.T, but with local help ready at hand throughout the UK, these problems are being eliminated. Jason, massage therapist and founder of the Therapy Agency, provides treatments to stop workers stress particularly those in I.T, working for BluHalo and Vignette. The massage therapies given are a complex mixture of focusing on all the pressure points but there’s no need to get unclothed at work. To save any embarrassment, the massages are carried out fully clothed and can last only twenty minutes. 

    So if you’re feeling stressed, don’t hold back from invigorating yourself from massage. You may be cutting back on some comforts and the focus on your spending can really get you down so remember this cycle. Factors like this one cause stress which is reduced by massage which in turn increases your motivation and leads to more Friday feelings rather than dreary Monday mornings. 

    I will keep you updated.

    Labels: complimentary therapy, Times newspaper

    posted by Mairi Lucas

  • My first day at the Therapy Agency

    My first day at the Therapy Agency

    As you may have seen on our website, the Therapy Agency has become involved in the Enterprise Experience, run by the University of Reading. I have been given the opportunity to gain work experience with them as a PR/marketing assistant, to support The Therapy Agency’s on-going development, as well as develop relationships with its clients.

    Today is my first day, apprehensive but keen to learn. Jason, has taught me all about the blog and its uses, so my first task is to update you all on my tasks. I am very excited about working within a company which is one of the leading suppliers of complementary therapies in the country. I am relishing this opportunity to develop my skills and increase my experience within the PR and marketing sector. 

    By taking part within the business, hopefully I will be able to support the Therapy Agency in their work. I am hoping to expand my own ideas and experiences by working within the Therapy Agency. I have looked through publications and marketing documents put together by the Therapy Agency, which I found it fascinating to learn about the implications of stress has upon businesses and the financial loss they can endure due to lack of staff well being. 

    I’ll try to keep you updated about all my experiences with the Therapy Agency!

    Mairi 

    Labels: enterprise scheme, massage agency, Work experience

    posted by Mairi Lucas

  • World Record for Longest Massage Treatment / Consecutive Massage Treatments

    World Record for Longest Massage Treatment / Consecutive Massage Treatments

    I was following up on a previous enquiry to Guinness World Records this evening, in relation to setting a world record for the longest massage treatment or series of consecutive massage treatments.

    Since not long after starting to provide professional massage therapies in 1996, I’ve often provided massage treatments in excess of 5 hours on a single person.

    Similarly, at the various events I’ve been involved, I’ve provided over 10 hours of consecutive therapy treatments back-to-back.

    So, back in August 2005, I contact Guinness World Records (probably the most recognised officiants of world records), in order to request setting a marathon record for at least 24 hours of consecutive massage treatments, by a single therapist.  This I was planning to do at an event the following year.

    However (reference: WC138828), I was informed:

    Thank you for sending us the details of your recent record proposal for ‘Longest series of massage treatments back-to-back’. We are  afraid to say that we are unable to accept this as a Guinness World Record.

    We are unable to regulate what constitutes a massage as the person attempting the record would have to maintain a style and form (e.g. firm/strong/medium) for over 24 hours – and this would be impossible to judge visually.

    We realize that this will be disappointing to you.  However, we have considered your proposal fully; in the context of the specific subject area and that of records as a whole, and our decision is final in this matter.

    Decided to take a look around today however, I was most surprised to see a massage therapist from the USA, by the name of Zane, claiming to hold the ‘world record for the longest massage treatment’ on a single person by a single therapist, at just 6 hours.

    He was able to get some TV news coverage (there are various misleading links from the official GWR website, to his details, even though by GWR’s own definition, they do not recognise massage marathons as valid record attempts).  Unfortunately, Zane has yet to mention that his record attempts have not been recognised by Guinness World Record rules.

    I wonder how much he’s selectively left that information out.

    Similarly, I found other links found around the web, of an onsite massage therapist by the name of Costa John, who in December 2009 claims to have provided 229 massage treatments back-to-back, over a 50 hour period (averaging less than 13 minutes per treatment).

    Thankfully Mr John does at least seem to have raised around 15,000 dollars for charity.  And hasn’t made reference yet (or misleading links) that his attempt was not ‘officially endorsed’ (by GWR at least).  Although it was a surprise to see both his hands off the client, during a short 3 minute video of the end of his marathon, filmed before the marathon actually finished.  Which does make me wonder just how effective his treatments must have been during the massage marathon, and how many breaks he must have also taken, whilst claiming to have been providing treatments for 50 hours straight.

    Guinness World Records have at least accepted one massage record, for the longest massage chain (430 people), at the V Festival in the UK, in the summer of 2009: http://community.guinnessworldrecords.com/_Longest-Massage-Chain/BLOG/630919/7691.html

    I do appreciate that the quality of massage treatments does vary considerably from therapist to therapist (one of the main reasons the Therapy Agency was established in the first place).

    It is such a shame though, that Guinness World Records are as yet unable to contemplate recognising massage marathons, even with independent adjudication (ie from recognised massage teachers).
    They now even include it as one of the ‘standard’ non-recognised marathon activities on their website:
    http://www.guinnessworldrecords.com/member/is_it_a_record.aspx  (scroll down to the base of the page).

    So, in summary, if anyone claims to have the ‘World Record’ for the ‘Longest Massage Treatment’ or ‘Consecutive Massage Treatments’, they are not records validated by the leading authority on world records, ‘Guinness World Records’.

    Labels: Guinness World Record, Longest Consecutive Massage Treatments, Longest Massage Treatment


    2 Comments :


    Practical Mystic said…

    I have a fantasy of setting a GWR for the longest RECEIVED massage! Multiple massage therapists in rotation. (2? 3?) Multiple modalities. With a 15 minute break every three hours (to use the restroom and get a drink/snack) I figure I’d be good for at least three days… maybe more. I am willing to pursue this seriously; I’d schedule vacation time from work to pull this off! Interested in talking? Let me know…

    4 April 2015 at 20:21


    Jason said…

    I like your thinking, but unfortunately GWR wouldn’t recognise it for the reasons stated above!

    5 April 2015 at 07:04

  • Feature in the Independent Newspaper

    Feature in the Independent Newspaper

    BUSINESS PROFILE 
    Hands-on desire to create a great business model – by Professor Russell Smith

    The Therapy Agency, based in Reading, was launched by Jason in 2002.

    With a degree in mechanical engineering, it is not surprising to learn that Jason, 28, is good with his hands. Or that he earns his living with them. Albeit not in the way you might guess – Jason is a massage therapist. But he’s also an entrepreneur who runs an agency for complementary therapies.
    Jason took a gap year out before university and spent his time travelling, including a six-month spell in New Zealand. And it was there, in the remote Southern Alps, that he discovered a passion for complementary therapies and began his training. Once back in the UK, and as an undergraduate, the young entrepreneur set up a part-time clinic at his university gym which proved very popular. So much so, that he left university without debt – quite an achievement in itself.

    After graduation, Jason came up with the idea of “The Therapy Agency” as a national organisation to promote reputable practitioners of complementary therapies to both private and corporate clients. With a clear gap in the market and a sound business model Jason attempted to raise the finance he needed. Which is when he hit a snag: financiers wouldn’t lend to a young person without any assets to secure the loan. “I had no choice but to earn the finance”, explains Jason, “and so I worked 15 hours per day, every day, to raise the money I needed.” 

    This dogged determination paid off. In 2002 Jason launched the business and secured his first major contract: the provision of massage therapists at 50 locations for a nation-wide campaign to launch Walkers Sensations crisps. Within three months Jason had over 100 therapists on his books and he now has over 300, despite a tough selection process. “We always interview, we always check qualifications and references plus we always seek evaluations from a therapist’s previous clients”, explains Jason. 

    And whilst the sophisticated website makes finding a local therapist easy for private clients, Jason has his sights set on the corporate world. “Stress in the workplace is estimated to cost employers over £600 per employee every year”, claims Jason, “whilst massage is proven to reduce stress and cut sickness absence.” It’s a powerful marketing message to employers: spend a little on massage therapy to save a lot on employee absence. And it probably makes The Therapy Agency’s new “Therapy Vouchers” the cleverest Christmas present for employers to provide this year.

  • Stressing the Big Massage Message

    Stressing the Big Massage Message

    Chronicle Business Focus – published January 5, 2006

  • Feature in the Chronicle

    Feature in the Chronicle

    Published article from The Chronicle – June 24, 2004.